Friday, January 25, 2013

Experiment #2: Hooded Scarves

These items appear to be a huge trend right now. And when I went into Claire's, this thing was on clearance for $4, and I can't resist anything cute and furry... 
Fig. 1: Tiger Hooded Scarf

Research Question
How does one fashionably wear such an item, and with what sort of clothing?

Methods and Materials
One "Tiger Hooded Scarf" was obtained from the clearance section of Claire's.

Data was obtained by Googling "How to wear a hooded scarf", "How to wear an animal hooded scarf", and "how to wear a spirit hood" ("Spirit hood" is the colloquial name for such items).

Data
The first page of results (10 links) on Google.com were considered. Results featuring hooded scarves that did not resemble animals, or results that were links to buy such items, were disregarded.

Results
Only the third search, "How to wear a spirit hood" contained any relevant data.
  • Cracked.com listed it in an article titled "4 Fashion Tips For Being Left Alone This Summer." In the author's opinion, this is a highly desirable outcome.
  • According to this LA Weekly piece, they are often worn at Coachella, with accessories including rainbow-colored duck floaties and copious amounts of psychoactive mushrooms and/or marijuana.
  • Another LA Weekly article, this time about how the original ones were made, is equally baffling. However, it indicates that for some unknown reason, there are differing styles intended for men and women. Who knew that a piece of faux fur with animal ears wasn't unisex?
  • The website from the official Spirit Hoods company actually contains advice on how to wear them:
  • "They have a button on the front to ensure your hood stays on, and they also double as a scarf that can be tied or untied for extra warmth and a tighter fit."
    "You could comfortably wear your hood in 70-degree temperatures, and if you are working up a sweat on the dance floor, you can button the front clasp and let it hang off your shoulders."
  • The remaining four links that were not sales-oriented indicated that many people believe that choosing a "spirit hood" is a long and arduous process that should depend on finding an animal that best fits the wearer's personality, and that wearing a "spirit hood" might institute a change in their personality, creating a puzzling dilemma.

Conclusion
Nowhere in this research did anything indicate that coordinating colors, prints, or specific clothing styles is a consideration when wearing this item. Further research on such topics is needed, but may need to be carried out through trial and error.

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